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WEDDING FILMMAKER
& CO-FOUNDER OF THE CABANA

MEET AUSTIN

DIY Branding for Wedding Videographers and Photographers

DIY your brand with Canva,
the easy way.

So, you’re ready to finally glow up your brand and stop hiding that outdated logo you made when you first started your biz? You’re not alone. A lot of filmmakers hit a point when their work is leveling up, but their brand (and website) are still stuck in “just wing it” mode.

This hurts: your sales, quality of leads, and how potential couples perceive you (even if your work IS incredible!).

Good news: branding doesn’t have to mean dropping $5K on a designer or crying over color palettes. You can totally DIY your brand (and look like you hired help) if you do it right.

Here’s how to make it happen and what to avoid.


Why Branding Even Matters for Wedding Videographers

Look, your work speaks for itself — but your brand is what gets people in the door.

A strong brand helps you:

  • Attract couples who get your style
  • Stand out in a saturated market
  • Charge what you’re actually worth

And when you’re DIY-ing? A good brand kit can be your secret weapon. It takes the pressure off figuring out fonts and colors from scratch and gives your business that cohesive, booked-out vibe.




What Even Is a Brand Kit?

A brand kit is like your creative starter pack. It includes the essentials you’ll use over and over:

  • Logos (main + alt versions)
  • Fonts + color palette
  • Mood board
  • Patterns, icons, and other visuals

Our Canva Brand Kits are built by our in-house design pro, Emily. Designed specifically for wedding videographers and photographers who want to look legit without overthinking it and stand out in the industry (I’m looking at you thin, loopy script fonts and black + white color palette). You literally just change your name and details, and you’re ready to export your logos. (No design degree required.)





How to DIY Your Brand (Without Our Kit… If You Insist)

Okay, okay — if you’re not quite ready to commit to a template, here’s a quick-n-dirty DIY route:

  1. Pick 2 fonts – One for headings (bold + stylish), one for body text (clean + readable). Google Fonts is your friend. If you want, you can add ONE accent font.
  2. Choose 3–5 colors – One neutral, one accent, and up to a few main colors. Pinterest is a goldmine for palettes.
  3. Create a logo – Keep it simple: your name or business in your chosen heading font. Bonus points if you add a secondary logo or initials.
  4. Build a mini mood board – Drop a few images into Canva that reflect your vibe. Think: if my brand were an actual place, what would that place be? what some details it would have?

This’ll get you off the ground. But if you want to skip the guesswork and go pro-level without the pro price… you know where to find us!



Mistakes to Avoid When DIY-ing Your Brand

We love a go-getter — but there are a few potholes you’ll want to dodge:

  • Choosing trendy over timeless — That loopy brush script might feel cute now, but will it age well?
  • Inconsistent visuals — If your IG, website, and pricing guide all look like different businesses… it’s confusing (and un-booking).
  • Skipping the strategy — A good brand isn’t just pretty — it speaks to the right people. Make sure your look will resonate with your dream client.



🌴 Ready to Ditch the Guesswork?

Let’s be real — you’ve got films to edit, inquiries to reply to, and a hard drive that’s this close to filling up. You don’t need to lose another afternoon tweaking fonts, lockups or wondering if your logo looks “legit.”

That’s where our Canva Brand Kits for Wedding Videographers come in.
Just open, drop your name in, and go. They’re designed to make you look polished and personal — without hiring a designer or second-guessing yourself every step of the way.

🧃 Instant download
💻 Fully customizable in Canva
🎥 Made with wedding filmmakers and photographers in mind — we get your vibe and industry.

So whether you’re rebranding, just getting started, or tired of that same vibe you used in 2019… your brand glow-up starts here.


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Send your brand on
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